Privacy at a glance

Thank you for your interest in our website. The protection of your privacy is very important to us.

Information on privacy

We take privacy seriously

Protecting your privacy during the processing of personal data is an important concern for us. When you visit our website, our web servers automatically save the IP address of your Internet service provider, the website from which you visit us, the pages on our website that you visit, and the date and duration of your visit. This information is necessary for the technical functionality of the webpages and the secure operation of the server. A personalised evaluation of this data is not carried out.

If you send us information via the contact form, this data will be stored on our servers in the course of data backup. Your data will be used by us exclusively to process your request. Your data will be handled in a strictly confidential manner. Your data will not be passed on to third parties.

Responsible party:
medi GmbH & Co. KG
Medicusstr. 1
D-95448 Bayreuth
Telephone: +49 (0)921 912-0

Personal data

Personal data are data about yourself. This includes your name, your address and your Email address. You are not obligated to disclose any personal data in order to visit our website. In some cases, we need your name and address as well as further information to be able to offer you the service you require.

The same applies if we supply you with informative material on request or if we answer your enquiries. We will always notify you in such cases. Otherwise, we only save data that you have automatically or voluntarily submitted to us.

When you use our services, we normally only collect data that are necessary to be able to offer you our services. We may ask you for further information on a voluntary basis. Whenever we process personal information, we do so in order to provide you with our services or to pursue our commercial interests.

Automatically saved data

Server log files

Server log files

Website providers automatically collect and store information in so-called server log files, which your browser automatically transmits to us.

These are:

  • Data and time of the request
  • Name of the requested file
  • Page from which the file was requested
  • Access status (file transferred, file not found, etc.)
  • The web browser and operating system used
  • Complete IP address of the computer making the request
  • Amount of data transmitted

This data is not combined with other data sources. The processing is carried out in accordance with Art. 6(1)(f) DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. This data is stored by us for a brief period for security reasons, especially with regard to the prevention of attempts to attack our web server. It is not possible for us to draw conclusions regarding individuals based on this data. The data is anonymised at the domain level after seven days by truncating the IP address so it will no longer be possible to assign the data to individual users. Additionally, the anonymised data is processed for statistical purposes; it is not compared with other datasets or passed on to third parties, even in extracts. The number of page views is displayed only within the framework of our server statistics, which we publish every two years in our activity report.



When you visit our website, we may store information on your computer in the form of cookies. Cookies are small files that are transferred from an Internet server to your browser and are stored on your hard drive. Only the Internet protocol address is stored for this – no personal data. This information, which is stored in the cookies, allows you to be automatically recognised the next time you visit our website, which makes your visit easier. The legal basis for the use of cookies is our legitimate interest in accordance with Art. 6 (1)(f) DSGVO.

Of course, you can also visit our website without accepting cookies. If you do not want your computer to be recognised the next time you visit, you can also refuse the use of cookies by changing the settings in your browser to “refuse cookies”. The respective procedure can be found in the settings of your browser. If you reject the use of cookies, however, there may be restrictions on the use of some areas of our website.

Renew or change your cookie consent


Google Tag Manager

This website uses Google Tag Manager. The Tag Manager does not collect personal data. The tool activates other tags, which may collect data. Google Tag Manager does not access this data. If you have made a deactivation at the domain or cookie level, it will continue to persist for all tracking tags implemented with Google Tag Manager. You can find Google’s privacy policy for this tool at:

Google Analytics with anonymisation functionality Part

On our website, we use Google Analytics, a web analysis service by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”. Google Analytics uses so-called “Cookies”, which are text files that are saved on your computer that enable an analysis of your use of the website.

The information generated by these cookies, such as time, location and frequency of your visits to the website, including IP address, are transmitted to Google in the United States and saved there.

On our website, we use Google Analytics with the “_gat._anonymizeIp” tag. Through this, your IP address will already be truncated by Google within member states of the European Union or in other member states that are party to the Agreement on the European Economic Area.

Google will use this information for the purpose of evaluating your usage of our website, compiling reports on website activities for us, and carrying out further services relating to website activity and Internet usage. Google may also pass this information on to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.

Google will not, according to its own account, associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the corresponding settings on your browser; however, please note that if you do this you may not be able to use the full functionality of our website.

Google also offers an opt-out add-on for the most popular browsers, which gives you more control over what information Google collects about the websites you visit. The add-on indicates to the JavaScript (ga.js) of Google Analytics that no information about the website visit should be transmitted to Google Analytics. However, the Google Analytics opt-out browser add-on does not prevent information from being transmitted to us or to other web analytics services we may use. For further information on installing the browser Add-On, please click on the following link:

If you visit our website from a mobile device (smartphone or tablet), you will need to click this link instead to prevent Google Analytics from tracking you within this site in the future. This is also possible as an alternative to the above browser Add-On. By clicking the link, an opt-out cookie is set in your browser and is valid only for this browser and this domain. If you delete the cookies in this browser, the opt-out cookie will also be deleted, so you will have to click the link again.

If you’ve agreed that Google may link your web and app browsing history to your Google Account and use information from your Google Account to personalise ads, Google will use your information in conjunction with Google Analytics data to create target audience lists for remarketing purposes across multiple devices. Google Analytics will first collect your Google-authenticated ID on our website, which is linked to your Google account (i.e. personal data). Google Analytics will then temporarily associate your ID with your Google Analytics data to optimise our target audiences.

If you do not agree, you can turn it off via the corresponding settings in the “My Account” section of your Google Account.

Google Doubleclick

Doubleclick by Google is a service by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). Doubleclick by Google uses cookies to show you advertisements that are relevant to you. A pseudonymous identification number (ID) is assigned to your browser in order to check which ads were displayed in your browser and which ads were accessed. The cookies contain no personal information. The use of DoubleClick cookies only allows Google and its affiliates to display ads based on previous visits to our or other websites. The information generated by the cookies is transferred by Google to a server in the United States for evaluation and is stored there. Google is committed to the privacy policies of the “Privacy Shield” Agreement and is registered with the United States Department of Commerce’s “Privacy Shield” Program. Google will transfer data to third parties only on the basis of statutory requirements or as part of contract data processing. Under no circumstances will Google combine your data with other data collected by Google.

By using our website, you consent to the processing of data about you by Google and the previously mentioned manner of data processing and the stated purpose. You may refuse the storage of cookies by selecting the corresponding settings on your browser; however, please note that if you do this you may not be able to use the full functionality of our webpages. In addition, you can prevent Google from collecting and processing the data generated by the cookies, as well as the data related to your use of the webpages, by downloading and installing the browser plug-in available under the following link under the item DoubleClick deactivation extension. Alternatively, you can disable Doubleclick cookies with this opt-out.

Google Googleadservices / Google AdWords Conversion Tracking

This website uses tools for online marketing by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. This helps us to recognise that a visitor has come across our website via a Google advertisement. Google Analytics uses cookies stored on your computer that enable an analysis of your use of the website. The cookies for so-called “conversion tracking” are set when you click on an ad displayed by Google. These cookies expire after 30 days and are not used for personal identification. If you want to prevent conversion tracking, you can set your browser to block cookies from the "" domain. You can also exercise your right to opt out. If you’d like to learn more about these practices or would like to know your options about not having this information used by Google, please click here:

Google Web Fonts

Google Web Fonts are used to improve the visual presentation of various items of information on our website. ( The web fonts are transferred to the browser’s cache when the site is accessed so that they can be used for the display. If the browser does not support Google Web Fonts or does not allow access, the text will be displayed in the default font. When the site is accessed, no cookies are stored for the website visitor. Data transmitted in connection with the site access is sent to resource-specific domains such as or It will not be associated with data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail. You can set your browser so that the fonts are not loaded by the Google servers (e.g. by installing add-ons like NoScript or Ghostery for Firefox). If your browser does not support Google Fonts or if you block access to the Google servers, the text will be displayed in the default font of the system.

For information about Google Web Fonts’ privacy policy, please visit the following page:

For information about Google’s privacy policy and Google’s general terms and conditions, please visit Google directly:

Google Maps

This website uses Google Maps to display maps and to create travelling directions. Google Maps is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. By using Google Maps on this website, you consent to the collection, processing and use of the data automatically collected and submitted by you by Google, one of its agents, or third parties. The general terms and conditions for Google Maps can be found here. You can view the Google Maps privacy policy here

Google reCaptcha

We use the reCAPTCHA service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (Google) to protect your orders sent in via the Internet form. This query enables us to determine whether the entry has been created by a human or fraudulently by means of automated machine processing. The query includes sending the IP address and, if necessary, additional data required by Google for the reCAPTCHA service to Google. Your entry will be transmitted to Google for this purpose and its further use will take place there. By using reCaptcha, you confirm that you agree to the identification you have provided being used in the digitalisation of old works. In the event that IP anonymisation is activated on this website, your IP address will, however, be truncated by Google within member states of the European Union or in other states that are party to the Agreement on the European Economic Area before this takes place. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website to evaluate your use of this service. The IP address of your browser transmitted in the reCaptcha process will not be combined with other data by Google. This data is subject to the Google data protection provisions that deviate from this. You can find out more about the Google Privacy policy at:



We use the provider Vimeo for the integration of videos, among others things. Vimeo is operated by Vimeo, LLC headquartered at 555 West 18th Street, New York, New York 10011.

On some of our webpages, we use plugins of the provider Vimeo. If you access the webpages of our website with such a plugin – for example, our media library – a connection to the Vimeo servers will be established, and the plugin will be displayed. By doing so, the Vimeo server will be informed which of our webpages you have visited. If you are logged in as a member of Vimeo, Vimeo will assign this information to your personal user account. When using the plugin, e.g., clicking the start button of a video, this information is also assigned to your user account. You can prevent this assignment by logging out of your Vimeo user account before using our website and deleting the corresponding cookies from Vimeo.

Further information on data processing and privacy at Vimeo can be found at


YouTube in Privacy-Enhanced Mode

We use the provider YouTube for the integration of videos. The videos are embedded in privacy-enhanced mode. Like most websites, YouTube also uses cookies to collect information about visitors to its website. YouTube uses this information to collect video statistics, prevent fraud and improve usability, among other things. This also leads to a connection to the Google DoubleClick network. When you start the video, it may trigger further data processing procedures. We have no influence over this. For more information about privacy at YouTube, please see their privacy policy:

Visual Website Optimizer (VWO)

Visual Website Optimizer

Our websiteuses the Visual Website Optimizer, an A/B test tool/web analysis service from Wingify, 14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India (hereinafter "Wingify"). Wingify uses cookies to help analyze how you use our app. The information generated by the cookie about your use of this app and your IP address is transferred to a Wingify server in India and stored there. Further information on the cookies used can be found at this link:

Purposes of data processing:

On our behalf, Wingify uses this information to evaluate your use of the website and to optimize our web pages based on this information.

Legal basis:

We use Wingify on the basis of legitimate interest (Art. 6 para. 1 lit f DSGVO).

Storage period and control options:

Wingify stores your data and these are regularly deleted. You can prevent or delete the storage of cookies by setting your browser software accordingly. In addition, you can object to the collection by Wingify of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data in total here.

Details on how your personal data is handled can be found at the following link:


Facebook Custom Audiences Pixels

We use “Custom Audiences Pixel” by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) to display interest-based ads to our website visitors during their visit to Facebook. We have implemented a Facebook pixel on our website for this purpose; this establishes a direct connection to the Facebook servers when you visit our website. This informs the Facebook server that you have visited our website and Facebook assigns this information to your personal Facebook user account. For more information about the collection and use of this data by Facebook, as well as the rights and options you have to protect your privacy, please see Facebook’s Privacy Policy at

If you wish to object to the above-mentioned connection with Facebook, you can do so by clicking on this link.

Sign in with Facebook

We use elements of the provider on our site. Facebook is a service of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA.
We use the function “Facebook Connect” offered by Facebook. If you want to use this function, you’ll first be re-directed to Facebook. There, you’ll be asked to log in with your user name and password. Of course, we do not take note of your login data. If you’re already logged into Facebook, this step will be skipped. Facebook will then tell you which data will be transmitted to us (public profile, friends list, email address and current place of residence). Confirm this by pressing the “OK” button. We’ll use the data transmitted to create your customer account, but we won’t of course store your list of friends. There will be no additional permanent link between your customer account and your account on Facebook.
For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and setting options you have to protect your privacy, please see Facebook’s Privacy Policy.

More information

Customer account

Customer account

We set up a password-protected direct-access to the user data (customer account) stored by us for each customer who registers accordingly. Here you can view data about your completed, open and recently shipped orders and manage your address information, bank details and the newsletter. You undertake to treat the personal access-data confidentially and not to make them accessible to unauthorised third parties. We cannot assume any liability for misused passwords, unless we are responsible for the misuse.

We would like to make your visit to our website as pleasant as possible with the function “Stay logged in”. This function allows you to use our services without having to log in again each time. For security reasons, however, you will be asked to enter your password again if, for example, you need to change your personal data or you wish to place an order. We recommend that you do not use this feature if the computer is used by multiple users. We would like to point out that the “Stay logged in" function is not available if you use a setting that automatically deletes stored cookies after each session.



We use the so-called double opt-in procedure for sending newsletters, i.e., we will send you a newsletter by Email only if you have expressly confirmed to us beforehand that we should activate the newsletter service. We will then send you a notification Email and ask you to confirm that you wish to receive our newsletter by clicking on a link contained in that Email. When you subscribe to our newsletter, we will store your IP address and the date of registration. This storage serves solely as proof in the event that a third party misuses your Email address to register you without your knowledge or your authorisation to receive the newsletter. Should you no longer wish to receive newsletters from us at a later date, you can object to this at any time without incurring any costs other than the transmission costs according to the basic fees. 



We have taken technical and administrative security precautions to protect your personal data against loss, destruction, manipulation and unauthorised access. All our employees and service providers working for us are obliged to comply with the applicable privacy laws.

Whenever we collect and process personal information, it is encrypted before it is transmitted. This means that your data cannot be misused by third parties. Our security precautions are subject to a continuous improvement process and our privacy policies are constantly being revised. Please make sure that you have the latest version.

Your rights

You have the right at any time to request information, correction, deletion or restriction of the processing of your stored data; a right to object to the processing; as well as the right to data portability and to lodge a complaint in accordance with the requirements of privacy law.


Right of access:

You can request information from us as to whether and to what extent we process your data.


Right to rectification:

If we process your data that is incomplete or inaccurate, you may request that we correct or supplement it at any time.


Right to erasure:

You can demand that we delete your data if we process it unlawfully or if the processing disproportionately interferes with your justifiable protection interests. Please note that there may be reasons that prevent an immediate erasure, e.g., in the case of legally stipulated retention obligations.

Irrespective of the exercise of your right to deletion, we will delete your data immediately and completely, insofar as there is no contractual or statutory obligation to retain data in this respect.


Right to restrict processing:

You can ask us to restrict the processing of your data if

  • you dispute the accuracy of the data for a period of time that allows us to verify the accuracy of the data,
  • the processing of the data is unlawful, but you decline to delete it and instead demand a restriction on the use of the data,
  • we no longer need the data for the intended purpose, but you still need this data to file or defend legal claims, or
  • you have objected to the processing of the data.

Data portability

Right to data portability:

You may request that we provide you with the information you have provided to us in a structured, standard and computer-readable format and that you may provide that information to another representative without interference from us, provided that we process this data on the basis of an agreement given and revocable by you or for the fulfilment of a contract between us, and that such processing is carried out using automated procedures. If technically feasible, you may request us to transfer your data directly to another representative.


Right to object:

If we process your data for legitimate reasons, you may object to such processing at any time; this would also apply to profiling based on these provisions. We will then no longer process your data unless we can prove compelling and protection-worthy grounds for the processing which outweigh your interests, rights and freedoms or if the processing serves the assertion, exercise or defence of legal claims. You can object to the processing of your data for the purpose of direct marketing at any time without giving reasons. 


Right to appeal:

If you are of the opinion that we have violated German or European data protection law when processing your data, please contact us so that we can clarify any questions you may have. Of course, you also have the right to contact the competent regulatory authority for you, the respective regional office for data protection supervision.

If you wish to exercise any of the aforementioned rights against us, please contact our data protection officer. In case of any doubt, we may request additional information to confirm your identity.

Privacy notice

Are you an applicant, customer, specialist dealer or supplier? You will find our privacy notice here.

Changes to this Privacy Policy

We reserve the right to change our privacy policy if necessary due to new technologies. Please make sure that you have the latest version. If substantial changes are made to this privacy statement, we will post them on our website.

All interested parties and visitors to our website can contact us with questions about privacy at:

Mr Christian Volkmer
Projekt 29 GmbH & Co. KG
Ostengasse 14
D-93047 Regensburg
Tel.: +49 (0)941 2986930
Fax: +49 (0)941 29869316